Content marketing & brand journalism
Fuel your inbound engine with organic traffic and high-intent leads, using journalistic content.
Trusted by leading B2B, SaaS and Consumer Tech companies








Gain credibility. Close more deals.
(by publishing content that is expert, trustworthy & insightful)
Our content informs, enlightens and inspires your readers, so you can forge lasting relationships with customers and prospects.
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Design a custom strategy based on your goals, challenges and opportunities.

Get your site ranked by leading search engines for targeted keywords and phrases.

Generate MQLs through downloadable research reports, surveys, and guides.

Tell stories that support your mission and help convey what your brand stands for.

Promote your content through Public Relations and social media.

Leverage email and marketing automation to nurture prospects through the sales funnel.
Hear what people have to say about us.
“Candor has been a crucial partner of ours for more than a decade now, and I can honestly say that they’re a big reason for our success. The content they produce is always top-notch and their work is largely responsible for all of the organic traffic, visibility, and inbound leads that have fueled our growth over the years.”

LAUREN BACA
VP OF MARKETING, TAPJOY
“We love working with Candor. They’ve done a great job of deeply understanding our business, our product, our mission, and our space — they’ve basically become experts, which makes the work they produce SO powerful and impactful. If Camera IQ is on the map, it’s because Candor has perfectly positioned us to get there.”

CAROLINA LEON FOTI
HEAD OF MARKETING, CAMERA IQ
“Candor isn't just another Content Marketing agency. They are an extension of our team. They are smart, humble, and fun to work with. Their work has made an impact in helping us build our brand awareness and reputation and generating qualified MQLs that contribute to our bottom line."

BERNICE BRENNAN
VICE PRESIDENT OF MARKETING, BOULEVARD
“I’ve worked with Candor at three separate companies now, and in every case, it always feels as if they are an extension of our team. The strategic guidance they provide and the exceptional skill with which they deliver campaigns is unmatched by any other content agency I’ve worked with. We’re able to close more deals faster than ever before.”

SHANNON JESSUP
CHIEF REVENUE OFFICER, TVSCIENTIFIC
Candor Team
11
min read
Q&A with Candor’s Managing Editor, Susan Arendt
Candor's managing editor Susan Arendt came to the agency having spent her career as a ...
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Matt McAllister
9
min read
4 Ways to Get Started With Brand Journalism
Every company has stories to tell. Whether about why it was founded, what led it to some ...
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Matt McAllister
7
min read
Introducing Candor: Brand Journalism for the New Age of Marketing
There’s a movement taking place in the world of marketing, and within our company too.
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